Publishing
Whether focused on increasing and extending subscriptions, selling online or print advertising, or assisting customers with reprints, our publishing industry services exceed expectations by developing and maintaining the appropriate balance of exceptional customer service with sales results.
We combine more than three decades of customer service experience with a proven sales, up-sell and cross-sell model to help our publishing industry clients achieve their goals. Through multiple channels, our CSRs handle a variety of customer interactions including subscription enrollment, past issue requests, advertisement creation and placement, and overall customer assistance. Further, we are experts in field sales support and our CSRs act as a virtual extension of the client's sales teams by providing post-sales support in areas such as renewals and building online advertisements.
Our successful history of establishing programs that focus on measuring and increasing consumer satisfaction and loyalty while simultaneously reducing your corporate risk makes AFFINA the right choice for your customer support center. Our solutions designed for the publishing industry include:
- Up-selling and cross-selling strategies supported by strong training discipline focused on sales results.
- Complete customer support, including multi-channel customer care, field sales support, sales and order taking, IVR self-service, and fulfillment.
- Strong leadership and front-line teams focused on process improvement and cost savings, combined with a streamline approach to operational efficiencies.